Sixty percent of US consumers say 'AI' in brand messaging is a turnoff

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817 points by thm 6 hours ago


victor106 - 3 hours ago

>No customer or user wakes up and says, ‘I hope I get to talk to a chat bot or an AI agent today

This is so true. I led the implementation of an AI customer service agent and even though management thinks it’s a great success the metrics tell a totally different story. Our customers hated it. I haven’t seen anything in tech that is hated more.

Before you think we did a bad job with our solution, I can tell you we went with some of the best and did our own intensive testing and worked on latencies etc., I actually thought the final version was pretty good but our customers just hated it.

dbalatero - 6 hours ago

I could be wrong, but it feels like one issue is that AI seems to cater more as a signal to venture capital and the internals of the tech industry in a lot of these products, while consumers just want to know "what is this product going to actually do for me," and care less about whether it is implemented with the buzzword du jour.