Have a fucking website

otherstrangeness.com

549 points by asukachikaru 9 hours ago


Arainach - 8 hours ago

Someone wrote and deleted a comment saying

> I don't get it. LLMs are supposed to have 100% bridged this gap from "normie" to "DIY website." What's missing?

This is an all too common thought process among technologists, so:

Where to even start? Well, let's start that every single "AI" company is massively overhyping everything to try to avoid any unfortunate realizations about the emperor's clothes regarding their CapEx and finances. Yes, even your favorite one.

The very short version: running a small business like a restaraunt takes all your resources and then 20% more. Long hours, hard work, all your time. You do not have 2 hours to learn about LLMs or to pick which company to pay. From there:

* Most people don't know what they want

* Most people don't know the words for what they want

* Even if you say "I want a website", what do you want it do look like? To say? These people aren't experts in web UX nor should they be.

* You have some HTML and images. Where do they go now? Again people literally don't know what they want or need. If you realize you need a "web host", how do you pick a trustworthy one? How do you know if it's a good price? How do you get a domain name? How do you get the files onto the server?

* Do you want people to be able to buy things? Now you're taking payment methods and have security concerns.

* Your site is live. You want to change something on it. How do you do that? Where are the original files? How do you change them? How do you get the changes on the server?

It's not "Hey, write me a website". There are lots of steps that assume a lot of knowledge, and it is easier, faster, and better for people to focus on their expertise and just pay some service for their web shop.

freetime2 - 4 hours ago

I definitely view it as a red flag if a business doesn't have a website in 2026. It doesn't need to be a fancy website, but does at least need a list of products, business hours, work samples, and contact info. If they don't have that, then I view it as an indication that other aspects of their business might also be lacking in professionality or high friction.

That being said, if they have a strong presence on Google Maps with plenty of positive reviews, photos, menus, hours, etc., then that's usually good enough for me. At least the info on Google Maps is publicly visible without logging in, and reasonably well organized. But even then, I do often find myself looking for the "Website" link on Google Maps and feeling frustrated when there isn't one.

Relying solely on Facebook or Instagram feels a bit to me like having an @aol.com email address back in the day.

I haven't built a basic website in years, so I'm a bit out of the loop, but I would probably go with Google Sites if I wanted to set up a simple business page. It's got a WYSIWYG editor, it's free, it has support for custom domains, and presumably it will play nicely with Google SEO.

Paulo75 - 5 minutes ago

This is the kind of thing that feels obvious but apparently still needs to be said. I've seen businesses run entirely off an Instagram page, and when the algorithm changes or the account gets flagged, they lose everything overnight. No way to reach their customers, no archive of their work, nothing.

zjp - 7 hours ago

Millennials delenda est. Or maybe Gen X. But definitely millennials. I am stockpiling champagne for when performative profanity goes to the grave with the silent generation against which it is still rebelling 70 years later. I do not want to order the sloppy toppy burger at BURGERSLUT. Just give me a cheeseburger. But yes, you should build a website.