Qualcomm to acquire Arduino

1335 points by janjongboom 6 days ago

https://arstechnica.com/gadgets/2025/10/arduino-retains-its-...

https://www.electronicdesign.com/technologies/embedded/artic...

Additionally, they're launching their first joint product, the $44 Uno Q SBC, which has a Dragonwing SoC and STM32 microcontroller on an Uno form factor board[1].

It seems like Arduino will keep their brand, maintain their existing product lines, and continue building devices using other vendor's chips (besides Qualcomm), etc... but as with all acquisitions—I wonder how long that state of affairs will last.

Alternatives like the Pi RP2040/2350 and Espressif's vast selection of boards can fill the gaps, but Arduino was what got me and many people I know into microcontrollers, so I have a special fondness for them!

[1] https://www.arduino.cc/product-uno-q

jajuuka - 5 days ago

I don't think Qualcomm bought them to destroy them. I think they see Arduino as a gateway. Instead of hoping students will learn ARM it's more reasonable to leverage Arduino's simple nature to act as an on-ramp for more low level developers. I wouldn't be surprised if Arduino IDE saw a revamp to better support jumping the gap between the Arduino to Snapdragon.
ST and TI do the same thing with their boards too and it's not a bad strategy.
- pclmulqdq - 5 days ago
  
  People are making so much of this when it seems so much simpler. Qualcomm likes buying high-margin businesses, and Arduino is a high-margin business. Gross margin on their boards is over 90% (hence why you can buy a Chinese clone of a $30 board for $3) and this trend shows no signs of slowing down. The TI equivalent of the $30 Arduino Uno is $5, and it's a true gateway product.
  - jacquesm - 5 days ago
    
    The Raspberry Pi Pico blows the Arduino out of the water in terms of computational speed, available RAM and so on, and it costs a fraction. I don't remember using an Arduino since the Pi Pico came out. And if the Pico isn't enough there are the bigger family members waiting in the wings. For me Arduino is mostly over. And then there is Espressif as well, they make some neat boards.
    
    JKCalhoun - 5 days ago
    
    Long live Teensy [1]!
    I just wanted that someone mentioned these Arduino-likes in the comments. I suspect many of you have come across them though.
    [1] https://www.pjrc.com/teensy/
    
    Arch-TK - 5 days ago
    
    The teensy is so weird though. At least back when I played with them. They put a secondary chip which let's you flash over USB but they cover the debug pins and the only way to get serial over the USB port is to have a whole USB stack as part of your application. As a development board I would rather go with one of those STM32 backed boards and a knock off STLink, you need the STLink to flash, if you want DFU you can add that yourself, and you get a debug adapter.
    
    neltnerb - 4 days ago
    
    Could you clarify what you mean about getting serial over the USB port in the context of debug pins?
    I've been using Teensy devices for over a decade and have always had it just recognize the device as if it were a USB to serial adapter and I can talk to it as what I'd call "serial over the USB port". But that obviously doesn't involve what I think software people usually mean when they're talking about firmware debug -- which usually entails stepping through execution, right?
    I'm used to just printing debug statements to the Serial.println() function, I learned on the 8051 where the best bet was to toggle different pins when code lines are passed, so even Serial.println() was a huge step up.
    
    Arch-TK - 4 days ago
    
    It wasn't specifically in the context of debug pins.
    On a "normal" arduino, an FTDI chip on the board handles the job of exposing a serial adapter to your computer over USB. The atmel chip on the other side of the FTDI chip runs your code and getting serial out from your firmware is a short codepath which directly uses the UART peripheral.
    On a teensy, there is still a secondary chip, but its just a small microcontroller running PJRC code. This microcontroller talks over the debug pins of the main chip, and those pins aren't broken out (at least back when I last used a teensy). Despite covering the debug pins, this chip only handles flashing and offers no other functionality. Since there is no USB serial adapter, for hobbyists trying to use it for running code with an arduino HAL, the HAL has to ship an entire USB driver just for you to get serial over USB. And this itself means you can't use the USB for other purposes.
    For advanced users, this makes debugging much harder, and god forbid you need to debug your USB driver.
    It's kind of just a bunch of weird tradeoffs which maybe don't matter too much if you are just trying to run arduino sketches on it but it was annoying for me when I was trying to develop bare metal firmware for it in C.
    
    jacquesm - 5 days ago
    
    Yes, the Teensy is pretty impressive too. I've used one in a project and came away impressed.
    
    extraduder_ire - 5 days ago
    
    Do you mean the Uno specifically? There are a lot of Arduino boards with varying capabilities.
    
    jacquesm - 5 days ago
    
    For everything Arduino offers that I've ever used I know of a cheaper board with better specs.
    
    - 5 days ago
    
    [deleted]
  - mastazi - 5 days ago
    
    You seem to equate gateway product = affordable but, IMHO, a gateway product is something that people who are not in the field are likely to stumble upon. I recently saw Arduino kits for kids at a small local bookstore, I can imagine someone thinking "hey this electronic thingy looks cool I'll buy one for my niece's birthday". On the flip side, people who don't know anything about microcontrollers are not going to look online for Chinese Arduino clones.
    
    mrheosuper - 5 days ago
    
    >people who don't know anything about microcontrollers are not going to look online for Chinese Arduino clones.
    But high chance they will look it up on Amazon/Ebay/whatever e-store and buy a clone without knowing.
    
    farixco - 4 days ago
    
    This has 100% been my experience, even with in-person shopping.
    You ask for an Arduino, and the follow up question is: 'genuine or generic?'.
    I don't think the Arduino trademark is that valuable, it's already well underway genericization.
    
    askvictor - 5 days ago
    
    I think a key part of a gateway product is community. That is what Arduino has, and what RPi has. It can also exist separate to products (e.g. micropython)
  - Romario77 - 5 days ago
    
    clone relies on hardware being designed and software written - this takes a lot of money, so you can't just count the final price of parts as the price.
    Arduino is open sourced in hard and software which allows this cheap cloning to exist. It also helps a lot with software and docs, which makes it cheaper for them.
    
    pclmulqdq - 5 days ago
    
    A competent engineer designing a devkit as simple as an arduino needs about 1 day of work. Give it a week to include debugging. Amortize that cost over a million units and engineering time comes out to less than one cent per board.
    
    RealityVoid - 5 days ago
    
    > A competent engineer designing a devkit as simple as an arduino needs about 1 day of work.
    Hah! I like to underestimate scope as well, but this is really something else. Definitely a competent engineer could make something like this. But a couple of months maybe. You won't even read the documentation for the chip in a day.
    
    pclmulqdq - 5 days ago
    
    Have you seen the schematics for these boards? They are exceptionally simple. Many devkits are much more complicated.
    I have actually done embedded engineering in the past and I was being generous with "a day." Skimming a datasheet is a skill and it certainly will not take a day to get the information you need off of it.
    
    RealityVoid - 5 days ago
    
    If you mean the HW alone... Still over a day. If you mean the software to go along it, a couple orders of magnitude more.
    Even the simplest peripherals can bite back if you are not careful and you don't test the edge cases. AVR's are indeed quite simple, but if you try to build stuff other people will use, things need to be polished.
    I actually do embedded engineering. I'm doing it right now! More on the SW side than the PCB design side, and, again, this is quite an exaggeration from your side, saying you could do it in a day.
    
    shermantanktop - 5 days ago
    
    The estimate isn’t right, but the direction is right— there just aren’t that many discrete components on these boards. The chips themselves contain capabilities that an embedded designer would otherwise need to design. I’m not sure there’s much further to go, since much of what isn’t on the chipset is power related.